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  • Expert Edge Series: Your Content Is Your Calling Card: Create Messaging That Positions Your Expertise and Attracts Ideal Clients

Expert Edge Series: Your Content Is Your Calling Card: Create Messaging That Positions Your Expertise and Attracts Ideal Clients

  • 06/25/2026
  • 8:00 AM - 9:00 AM
  • Zoom

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  • General Registration. Open to the public.
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Seminar:  Your Content Is Your Calling Card: Create Messaging That Positions Your Expertise and Attracts Ideal Clients

Date: Thursday, June 25, 2026

Time:  8am-9am

Where: VIRTUAL (a Zoom link will be emailed to registrants prior to the presentation date)

Cost: Chamber members FREE, Non-members $15.00, Students $5.00

Seminar Description

In this practical and engaging Zoom presentation, Donna Duffy will help business

owners clarify how to attract the right clients through intentional messaging,

meaningful content, and relationship-centered visibility. Participants will explore

how to stand out in a crowded marketplace by communicating their value clearly,

building trust through content, and using simple strategies to position their

business more effectively.


During our time together we will…

  • Explore how to identify and speak directly to your ideal clients so your

marketing resonates with the people you most want to serve.

  • Learn how to create content that positions your expertise, solves problems,

and attracts aligned clients.

  • Discuss ways to differentiate your business using niche positioning and “Blue

Ocean” thinking instead of competing on noise alone.

  • Look at how to use AI and technology as supportive tools while keeping your

marketing authentic and true to your voice.

  • Revisit timeless relationship-building strategies that still matter deeply in

today’s high-tech business environment.


Participants will leave with practical ideas, clear next steps, and a

stronger understanding of how content can become a powerful client

attraction tool.



Brief Speaker Bio

Donna Duffy is a visibility strategist, business growth advisor, and founder of Sage

Success Studio and 3E Marketing Solutions. For more than two decades, she has

helped entrepreneurs, experts, and business owners clarify their message, elevate

their visibility, and turn their knowledge into meaningful growth opportunities. Known for blending practical marketing strategy with relationship-centered business development, Donna teaches business owners how to use content as a trust-building tool that attracts the right clients and distinguishes them in a crowded marketplace. She is a TEDx speaker, author, workshop facilitator, and trusted advisor to women entrepreneurs and leaders building businesses with purpose and impact.